By PostalRecords - Postal-Records.com 

Today, music is one of the biggest entertainment industries in the world. This market is hotter for many reasons. First of all, customers’ demands and tastes are higher and more diversified than ever. Second, the number of people and companies working in this field are increasing at such a dizzy speed that it creates a very large pool of tough competition, and of course, to survive, they have to be unique and distinguished.

We can list out herewith some relevant industry jobs such as Recording, Radio, Television and other Media, Working live shows and tours, Music Retailing and Instrument Repairing, Education and Instruction and many more. Among them, the recording industry is one that has been applying high-end technologies for many years.

The recording industry commenced at the start of the 20th century, when publishers of sheet music dominated the music business. With a quick development pace, recording industry gradually dominated and controlled the music industry. This is the kind of mass-production copies’ business that can fix the price in the market.

To be the priority in the effervescent market of recording, what can they do? – Reducing the price? – Noisy brand-name advertising? – Or investing in technological upgrading of products and services? Of course, though technologies change very fast every day, people still make the choice of high-tech applications as the best way to affirm their positions in the music market.

Regarding recording industry, we consider that this is not only a technical but also a creative career. High-end technology is useful for both sides of this job. Recording engineer definitely must be technically skilled with the equipment. They must manipulate skillfully with all the buttons or knobs to get the correct sound that the artist or the producer want to have. A good microphone is necessary in the first step to begin with the recording process. And then, with the instruments, they find out the expected sounds – not music. The recording engineer, finally, will make the adjustments to enhance the music, morph, add effects… Some years ago, in order to do these steps, they had to resort to many equipment. In this case, the results obtained take a lot of the engineers’ time and labor. However, today, thanks to the development of high-end technologies, recording engineer can apply modern equipment to make their work easier and more professional. One simple example, with a PC and some installed music morpher,music editor softwares, they can mix and edit music like a skilled recording engineer.

In the other side of this job, creativity is also very important. Music industry is a very specific one that requires creativity. The recording engineer must have the feeling, the sense of music that can create different and unique sounds that express music in the best way. With the same song recorded by two engineers, we have two ways to express the music which depend on the creativity of the recording workers. The recording engineer can apply some intelligent softwares specialized to perform a good job. Sometimes, just by adding a wave sound, increasing the frequency or reducing the noise of the music, we have colored up the recordings.

More and more recording engineers believe in the important role of high-end technologies for their career. They are willing to spend money on equipment, modern music editor or music morpher softwares to support their work. Some people pay up to thousands of dollars for their recording studios, but some know how to save money. They find out the efficient softwares that can work properly as a mixer, an editor with very competitive price from $30 to $100. They know how to update their “companion” by frequently downloading the latest effects or supporting programs. By this way, high-tech supports for both professional recording studios and some home recording studios.

“A war is happening, not the Iraq war, but the high-tech war”. However, we will not perish in this war if we know how to use and control technologies for our purposes. Holding in hand the weapons of music softwares, we will be the unique winner, the best one in the running of entertainment industry, especially recording industry.